Spain to Ban Some Diet, Beauty TV Ads Before 10 PM
Spain to Ban Some Diet, Beauty TV Ads Before 10 P.M.
Government Hopes Move Will Help Halt Growth of Eating Disorders adage.com - by Emma Hall on 01.20.10 @ 04:38 PM
LONDON
(AdAge.com) -- Marketers in Spain could be banned from advertising
certain beauty products and services before 10 p.m., as the government
attempts to stamp out the growing number of eating disorders and
improve the mental health of young women fixated on their weight and
appearance.
Ads
for diet products, some beauty treatments and plastic surgery are now
officially considered more dangerous for young people than commercials
for alcohol, which can be advertised from 9 p.m.Read More
Government Hopes Move Will Help Halt Growth of Eating Disorders adage.com - by Emma Hall on 01.20.10 @ 04:38 PM
LONDON
(AdAge.com) -- Marketers in Spain could be banned from advertising
certain beauty products and services before 10 p.m., as the government
attempts to stamp out the growing number of eating disorders and
improve the mental health of young women fixated on their weight and
appearance. Corporacion
Dermoestetica, a national chain of cosmetic surgery clinics, is the
biggest advertiser in the about-to-be-banned category.
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